Designory approached us to produce a spot for the launch of the new Subaru Impreza into their global market. Developing a concept that showcased a 'week-in-the-life' of a successful photographer allowed us to feature the Impreza in a variety of locations and terrain, while retaining a linear storyline.
The Process production team took on the ambitious task of executing this 21 location shoot in two days. We had two units shooting simultaneously. One focusing on the story and lifestyle scenes, and the second focusing on running footage.
Production by the numbers:
2 - Shoot days
21 - Locations
24 - Scenes
9 - Wardrobe changes
6 - Vans needed for company moves
1 - Unforgettable Experience
ProjectImpreza "Moving Calendar"
Co DirectorDaniel Chesnut
Post ProductionProcess Films